native ads vs display — which actually converts better for nutra?

I've been running display ads for nutra with decent results, but I'm hearing native ads convert better for this vertical.

1. Is that actually true in 2026?
2. If so, which native networks are worth testing?

Running about $10k/mo volume, looking to scale if the numbers work.

Ran both on nutra in Q3.

Platform	CTR	Conversion Rate	ROI
Display (MGID)	0.4%	1.2%	68%
Native (Adsterra)	0.8%	2.1%	112%
Native (MGID)	0.7%	1.8%	95%

Native wins on CTR because the ads blend in. The conversion rate difference is real — native traffic pre-qualifies better because people click through curiosity rather than seeing a banner ad.

Native is definitely better! I switched from display to native last month and my conversions went up 40%

Over how many impressions?

About 200k impressions

native has higher ctr but lower quality traffic