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what are realistic conversion rates by vertical in 2026?

Started 02 Oct 2026 · 13:55 · 6 replies · 423 views

Page 1 of 17 posts

MetricsOverMagic

Senior Member

02 Oct 2026 · 13:55#1

Ran some numbers from Q3 2026 across different verticals. These are on push traffic, tier 2 GEOs.

Vertical Impressions Clicks Conversions Conv Rate
Nutra 125,000 1,250 28 2.2%
Dating 98,000 1,176 19 1.6%
Sweepstakes 210,000 3,150 52 1.7%
Crypto 45,000 675 8 1.2%

The numbers are lower than 2024. Conversion rates are down across the board — audience fatigue is real.

9 thanks

Ravenstack

Senior Member

02 Oct 2026 · 14:12↑ replying to #1#2

What CTRs were you seeing?

3 thanks

MetricsOverMagic

Senior Member

02 Oct 2026 · 14:28↑ replying to #2#3

1% for nutra, 1.2% for dating, 1.5% for sweepstakes, 1.5% for crypto.

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cashflowkid

Member

02 Oct 2026 · 14:45↑ replying to #1#4

My conversion rates are way higher than this! I'm getting 3-4% on nutra

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grindstone

Senior Member

02 Oct 2026 · 15:02↑ replying to #4#5

over how many impressions

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cashflowkid

Member

02 Oct 2026 · 15:18↑ replying to #5#6

About 50k impressions

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MetricsOverMagic

Senior Member

02 Oct 2026 · 15:35↑ replying to #6#7

50k impressions at 3% is 1,500 conversions. That's unusual for nutra in 2026. Either you found a killer offer or your sample size is still too small to mean anything.

4 thanks

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